BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//California State Trade Expansion Program (STEP) - ECPv6.15.17//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:California State Trade Expansion Program (STEP)
X-ORIGINAL-URL:https://www.export.business.ca.gov
X-WR-CALDESC:Events for California State Trade Expansion Program (STEP)
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Los_Angeles
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20220313T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20221106T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20230312T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20231105T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20240310T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20241103T090000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;VALUE=DATE:20230221
DTEND;VALUE=DATE:20230223
DTSTAMP:20260406T084613
CREATED:20220929T145153Z
LAST-MODIFIED:20220929T190135Z
UID:47126-1676937600-1677110399@www.export.business.ca.gov
SUMMARY:China Clean Beauty Product Showcase and Seminar
DESCRIPTION:China is currently the second largest cosmetics market globally and the top destination for U.S. cosmetics exports. It is estimated the Chinese beauty and personal care market will be worth more than $78 billion by 2025. Sophisticated consumers and increasing awareness of the skin-aging effects of pollution are driving more Chinese shoppers to opt for natural and organic personal care products. Join this event to learn more about this highly attractive market and to pitch your clean beauty products virtually to distributors across mainland China and Hong Kong. Program Benefits: \n\nU.S. brands will take part in a marketing campaign featuring well-known Chinese social media influencers.\nU.S. brands will be highlighted in a digital brochure sent to distributors and buyers across mainland China and Hong Kong.\nPitch your products virtually and participate in seamless follow-up meetings with buyers and distributors.\n\nCalifornia STEP program will support up to 10 STEP-eligible small businesses to participate in this event. Pre-registration with U.S Commercial Service and passed U.S Commercial Service vetting is required.  Review the flyer to learn more. \nContact for the event: Cindy Ma  Cindy.Ma@trade.gov \nContact for the STEP program: Henan Li henan.li@gobiz.ca.gov
URL:https://www.export.business.ca.gov/event/china-clean-beauty-product-showcase-and-seminar/
LOCATION:Virtual
CATEGORIES:Cosmetics
ATTACH;FMTTYPE=image/png:https://www.export.business.ca.gov/wp-content/uploads/China-Beauty-Tile.png
END:VEVENT
END:VCALENDAR